Capuchin Monkey of Brazil 700 wide

What does the green frog mean?

Care about sustainability and a cleaner environment? Look for the frog!

Care about sustainability and a cleaner environment? Look for the frog!

It means that a product is Rainforest Alliance Certified™

When you buy products with the green frog, you are shopping smart because you support farmers that are committed to healthy sustainable farming. These farmers have learned special Rainforest Alliance Certified™ methods to recycle, compost, and how to plant trees on their land. This means that their farms are better, smarter and more productive. For example, coffee coming from Rainforest Alliance Certified™ farms means:

★the coffee grows in harmony with nature, for example the coffee plants depend on the shade of the natural forest, instead of depending on  man-made structures

★ soil is healthy and protected from erosion

★ waterways are safeguarded

★ trash is reduced or recycled

★ workers, families, and communities contribute to a cleaner environment

★ wildlife thrives and migratory bird habitat flourishes

★ tree cover is maintained or increased

The Night Monkey of coffee regions

The Night Monkey of coffee regions


Rainforest Alliance Certified™ farms sustain more than 2.5 million workers & families. See their video here and find out more.






Your one small action to buy products with the frog supports BIG CHANGES. The impact of the Rainforest Alliance so far is this:


★128,096,000 acres of farms and forestland under sustainable management

★1,300,000 people trained in sustainable land management practices

★21,050,678 metric tons of emissions reductions generated by verified carbon projects


More than 160,000 coffee farmers are safeguarding the health of more than 2.3 million acres (945,000 ha) of land through the Rainforest Alliance training and certification.


If you’ve been buying products with the frog – THANKS!

In addition to using Rainforest Alliance Certified™ coffee from Brazil in our capsules:

Cuppaz machines are made of 100% recyclable and reusable materials

★ Cuppaz capsules are made of recyclable plastic except for the top foil

★ Cuppaz machines go on standby to preserve energy

Cuppaz is busy with more initiatives. If you’d like to know more about Cuppaz sustainability programs contact us at We’d also like to hear from you if you’ve got a great idea for Cuppaz on this topic for Hong Kong. If you enjoyed reading this blog then please share it with your friends and colleagues.

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